LinkedIn Profile Pictures – This is NOT Facebook!

Takeing picture

I am just going to say what other people are thinking when looking at profile pictures that should not be LinkedIn profile pictures: (warning, sarcasm ahead)

My kid is cuter than yours
My dogs are more adorable than your fur-baby
Oh look, you can still fit in your formal
Your significant other is in your picture, did they tell you what to wear, too?
Image cropping, it is a beautiful thing
Am I supposed to know who you are in that crowd of people?
Still haven’t figured out how to load a picture, huh?
I didn’t think anyone kept their 80’s glamourshots
Dude, seriously, smile – it’s not that bad
Does your mother know you posted that picture?

We are a visual society, we make first impressions quickly and they are normally based on a visual assessment.  Right or wrong, it is what it is.

An appropriate picture on LinkedIn establishes you as a real person and conveys your brand image and messaging.  It is the reader’s first impression of you – make it a good one.

You may hate getting your picture taken, sorry, this is a necessary evil for you.

LinkedIn research has shown that a page with a profile picture is seven times as likely to be viewed as a page without one and it helps push your profile to 100% completeness.

Here are the considerations you want to make when selecting a LinkedIn profile picture:

  • Have a photo of you and you alone – without attempting to crop someone out of the picture
  • It actually looks like you, the recent you not 10 years ago you
  • It appropriately reflects your industry, position or company environment (dress for the job you want)
  • It appropriately conveys your energy and presence
  • Good posture, a smile and open eyes – be inviting
  • You, your presence and your smile should be the first things noticed, not your wardrobe
  • The background is just that – background, nothing to overpowering or distracting

I find it best to have someone else take your picture, someone who can put you at easy and make you laugh during several takes.  You will come across as more genuine, real and open.  Take several shots to allow you to determine which truly represents you in an instant.

–Lisa

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Photo by Viktor Hanacek

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