Although job searching stinks, you know what is worse – writing your own resume.
It starts innocently enough by going online to get updated on the latest do’s and don’t’s; but then it becomes an avalanche of contradictory information.
For everything every piece of advice that you read, you find at least one source telling you what you just read is wrong and you should do something completely different.
It can be so overwhelming that after reading all the expert opinions and suggestions you are ready to suck it up and get the worst job possible – or stay in a horrible situation – in order to avoid having to write your resume.
Of all the questions I get asked as a Professional Resume Writer, there is one that outweighs them all: one page or two?
There seems to be staunch camps out there whether your resume should be one page or two pages. Each is very firm in their opinions and quite adamant about supporting their cause.
After years of writing, researching and talking to the people that it matters to the most – hiring managers and human resource professionals, I have an answer for those who struggle with this question, with a wrinkle:
It doesn’t matter.
Let me take that back, it does matter, but only to the person reading your resume – so you have a 50/50 shot of being right.
Here’s the wrinkle: there are three things that are more important than length of resume to those that matter:
1. What are you applying for?
2. How do you qualify?
3. Can I find the information easily?
If you hit those three questions, the length of the resume will not matter. If it is two pages and you have a one page preference reader, they will continue to read because you are providing the information most important to them.
If you have a two page preference reader, they will be satisfied with one page as long as you meet these criteria.
On the other hand if you need a two page and force it onto one because that is “what everyone had told you” you are short-changing yourself and eliminating a fair amount of value from your resume.
Just as if you have enough for a solid one page and try to draw it out into a two page you run the risk of putting too much fluff and distraction into your resume thereby diluting your quality and value.
Let’s take a look at writing your resume from the perspective of these three questions, rather than length, for a more impactful resume.
It is simple enough to answer ‘what are you looking for’ if it is a lateral move for which you have experience and the title is clearly given. You can incorporate the title as either a header or in your opening statement. You can then use key words as ‘Areas of Proficiencies’ and continue to use them in your demonstrative bullet points throughout your resume.
This sounds easy enough; however, what if it is not so cut and dried?
For example, what if you do not always have the luxury of knowing the title?
Some opportunities are not nicely laid out to tell you the exact title. You may be submitting a resume to someone because they asked if you have one they could “take a look at”.
This is when a value-based, demonstrative resume is critical.
Having a selling document that emphasizes not only your skills, but how you use them and the value they provide to your audience allows the reader to see demonstrated value.
Simply listing your job duties does not tell the reader what you did, it tells them what you were hired to do; which does not mean you did it or did it well.
Prove it to them. What did you do, how did you do it, whom did you work with, how did you work with them and how did it provide value and to whom? You may not answer all these questions in every bullet point; however, getting the gist of this allows you to demonstrate your value.
They are not going to believe you just because you said so, you have to prove it. Give these guys a break, huh? They read 300+ resumes for one position opening and to be fair, there is a lot of fluffing going on in resumes. They have to cut through the fluff in a very short period of time. Demonstrating cuts through fluff, it proves your value and you are elevated in the stack.
If the desired job title is the next step in your career progression and you do not have a history supporting using this title on your resume, not only do you want to leverage value-based, demonstrative writing; but you also want to write towards the title.
You may read through the desired qualifications and realize you have not done some of these tasks before, do not freak out. Take a moment to peel back the onion a bit. What skills does it take to perform those tasks? Have you done them? Then write demonstrative statements emphasizing those skills.
When I was recruiting I did not always look for people with an exact career match. The fact of the matter is I did not want to retrain them. One of the worst things I heard was, “That’s not how we did it at XYZ”. I looked for the skills required to perform the tasks, I could teach widgets, systems and processes.
As a very basic example to grasp the concept, let’s say the peeling back the layers of what is required for the next step and you deduce that it requires leadership, organization and good communication skills. You have held supportive roles in the past, not full leadership roles, so how do you write toward the position?
Demonstrate your skills, abilities and value from the perspective of leadership, organization and good communication skills. Describing how you do what you do using these words and concepts.
“Demonstrated leadership in taking ownership of X part of Y project” – leadership.
“Communicated clearly with all stakeholders ensuring engagement and alignment with project expectations.” – communication
“Meticulously organized timelines for group maintaining continual communication to meet demanding deadlines.” – organization and communication
This allows the reader to see this as a natural progression for you and a good fit for the organization.
It also answers how you are qualified for the position.
It also is easy to read and understand.
This is the last important factor: is it easy to find. This applies not only to visual but verbiage.
The layout is important, there will be a human being reading this. Fonts that are too small hurt the eyes and looks like you are trying too hard to squeeze everything on one page. Distracting colors, graphs and changes in fonts can be, well, distracting and take away from your value.
For the visual, make it easy for a real person to read. Leverage white space, bold, italics, spacing, borders and the like to add interest, not to overwhelm. If you need examples of visual styles, go to Google, type in “Resume Sample” and click on “Images”.
Do not read all those resumes for goodness sakes! Just glance over them until you eye is drawn to one style. Each of those can be reproduced in Word. Find what you like and emulate it for your resume.
As far as verbiage, use words and phrases that aligns you to the position and/or industry. If you are experienced in a field, then it would be a natural assumption that you understand the acronyms and how to use them. Spell them out first for ATS systems and others doing a pre-screening. Using key words and phrases correctly demonstrates knowledge, you are talking the talk. Demonstration is walking the walk.
Your bullet points get more attention and understanding when then are true bullet points, not paragraphs. If you have more than two sentences in a bullet point, you have more than one value within that statement and should be broken up.
Your resume is your canvas to paint your picture the way you want them to understand it. Use words as your paint to create the image you want. Some paintings are better with less colors, some could use a bit of color here and there.
When you write your resume, focus on the content first. If you have enough to demonstrate value for two pages, then use two pages – as long as you answer their most important questions.
If you have what they are looking for, they will get over the one page or two issue and focus more on when they can have you come in to talk about the position.
As the Founder and Principle of Career Polish, Inc., a national career coaching and practice firm, I am an Executive Brand Strategist, Resume Writer and Career Coach. I work with individual clients, companies and their leadership and teams to identify, strengthen and effectively communicate their brand, engagement, commitment and most importantly – their value – by learning and leveraging LinkedIn, networking, communication, relationship management, presence and influence.
I help people get from where they are in their jobs to where they want to be in their careers.
Click here – CareerPolish.com – to find out more about Career Polish how we can help you.